IDX, or Internet Data Exchange, refers to a system that allows real estate agents to display listings from the Multiple Listing Service (MLS) on their websites. MLS is a database of properties that are available for sale or lease, and IDX allows agents to access and display this information on their websites.

As a real estate agent, having an IDX on your website can be a valuable tool for attracting and retaining clients. It allows you to display a wide range of listings to potential buyers and sellers, which can help you generate leads and showcase your expertise in the local market. IDX also allows you to provide your clients with a convenient way to search for properties, as they can easily browse listings on your website rather than having to visit multiple sites.

In addition to providing a valuable resource for clients, having an IDX on your website can also help you establish credibility and professionalism in the eyes of potential clients. It shows that you have access to a comprehensive database of listings and that you are well-informed about the local real estate market.

Overall, whether or not you need an IDX on your website will depend on your specific business needs and goals. However, for many real estate agents, having an IDX can be a valuable addition to their website and can help them attract and retain clients.